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BuffBunny

Published On:

Instagram
YouTube
Pinterest
Facebook

Full Blown
Social Media Strategy
+ Video Production

5.8m

Views

174k

Likes

9326

Shares

196k

Comments

Instagram Analytics

We've had the pleasure of working with our client, BuffBunny, since the fall of 2022. With our assistance, they have been able to develop a social media giveaway strategy and a video blueprint that has worked for them throughout the year of 2023.

Check out our most recent campaign & previous work below!

Giveaway Social Strategy

Campaign Launch Giveaways

2.8m

Views

96.5k

Likes

3803

Shares

92.3k

Comments

BuffBunny Collections is an ecommerce athletic fashion brand based in Sugar Land, TX. Recognizing the potential of leveraging short-form videos for promotional purposes, they sought the assistance of our team to create a robust social media strategy and video production campaign.

To meet BuffBunny's needs, we embarked on an ambitious project that involved the creation of a series of 12 Instagram reels and a collection campaign video for each collection. In addition, we developed a unique social media ad concept that allowed BuffBunny to feature multiple clothing sets in a single video. The results of the AD were so engaging it went on to be utilized in every campaign moving forward.

The main highlight of our collaboration was the Storm Collection campaign. We produced a campaign video that encapsulated the overall message of the collection, supported by short-form videos to entertain the audience and showcase the items set to be released.

The response was overwhelming. The campaign video alone garnered more than half a million views, while the short-form videos collectively amassed nearly 2 million views.

Our approach embraced trending audios, special effects, and original ideas to ensure relevance to the Instagram algorithm, all while staying true to the campaign's theme.

The campaign was a resounding success, as evidenced by the positive reaction from the public in the comment section of the videos. Impressively, BuffBunny sold out various pieces within minutes of the campaign launch, illustrating the powerful impact of the video content we created.

BuffBunny
BuffBunny - Heidi's First Video
00:14
BuffBunny - Glitch
00:12
BuffBunny - Waterwall
00:18
BuffBunny - Taylor Downtown
00:16
BuffBunny - Storm Campaign
00:50
BuffBunny - Racks
00:10
BuffBunny - Color Picker 2
00:09
BuffBunny - Clothing Swipe
00:05
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